Share Context

Mastering context sharing that helps audiences understand key messages, make informed decisions, and build stronger professional relationships.​​​​​​​​​​​​​​​​

Provide the necessary background information and framing details to help your audience understand your message, decision, or request. It involves anticipating their potential questions, concerns, and perspectives to deliver a clear and impactful communication that minimizes misinterpretations and wasted time.

🎁 Benefits

Communication

Sharing context facilitates smooth and efficient communication, reducing the need for excessive back-and-forth clarification and ensuring everyone is on the same page, allowing stakeholders to quickly grasp the situation and make informed decisions, increasing the likelihood of gaining buy-in from colleagues, managers, and clients.

Relationships

Thoughtful context sharing demonstrates respect for your audience's time and cognitive load, fostering trust and improving working relationships. Sharing your thought process and rationale behind decisions provides valuable learning opportunities for your team, helping them develop their strategic thinking skills.

📝 Tips

1. Understand Your Audience

Consider your audience's existing knowledge, their role, their priorities, and their potential questions or concerns. Tailor your context-sharing accordingly.

2. Explain the Why

Clearly articulate the purpose and goals behind your message, decision, or request. Connect it to the bigger picture and explain how it contributes to broader objectives.

3. Minimum Viable Backstory

Offer enough background information to understand the situation without overwhelming your audience with unnecessary details. Aim for clarity and conciseness.

4. Presenting to Executives

When presenting to executives, prioritise brevity and clarity. Provide a clear agenda upfront, highlight key takeaways, and use data and visuals to support your points concisely. Be prepared to answer their questions and address their concerns confidently.

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In Short

Effectively sharing context requires understanding your audience's needs, explaining the purpose, and providing just enough background information